SPA CENTRAL STATION: THE SPA EXPERIENCE ARRIVES AT GRAND CENTRAL TERMINAL OCTOBER 31 TO NOVEMBER 3
Presented by SpaFinder, Free, Four-Day Exhibition Will Showcase 50 of the World’s Premier Spa Destinations and Spa Beauty Companies
New York, NY – September 12th, 2007
Starting October 31st, Grand Central Terminal will be transporting visitors not just to points north and east, but also to the finest spas across the globe.
For four days, The Spa Experience will transform Grand Central Terminal’s Vanderbilt Hall into a free hands-on spa exhibition showcasing 50 of the world’s premier spa travel destinations and spa beauty companies.
Presented by SpaFinder, the event will give the 750,000 commuters and shoppers who pass through the terminal each day the opportunity to immerse themselves in the spa lifestyle and plan and book a spa vacation.
Last year, more than 57 million Americans visited a spa. The Spa Experience will give spa the growing number of spa enthusiasts a chance to experience firsthand everything they want to know about spa travel and signature spa treatments.
Spas participating in The Spa Experience range from Tuscon’s Miraval, Life in Balance to Anguilla’s CuisinArt Resort & Spa to New York’s Emerson Resort & Spa. A current list of exhibitors can be found at www.spafinder.com/select/thespaexperience/exhibitorlist.jsp.
Additionally, four leaders in the world of spa beauty – Kama Ayurveda, Clarins, jane iredale - The Skin Care Makeup®, and MD Skincare by Dr. Dennis Gross – will transform the busiest terminal on earth into a center of bliss with “Spa Retreat Centers,” private areas where visitors can receive one of the companies’ signature beauty treatments for free.
“More and more people are interested in making their next vacation a spa vacation,” said Sallie Fraenkel, Chief Operating Officer of SpaFinder, Inc. “This is an extraordinary opportunity for travelers to learn firsthand which spa is right for them and to discover how to get the most out of their spa experience.”
Fraenkel added: “Our goal is for everyone to leave Grand Central not only refreshed and ready to take on the city – but also inspired to visit one of the world-class spas they experienced.”
The Spa Experience will also feature two Spa Presentation demonstration stages where visitors can experience the latest spa treatments and products.
Completing Grand Central Terminal’s spa transformation, restaurants and shops throughout the terminal will feature spa-related discounts and specials, such as special menu items, book signings, and product sales. Participating retailers include Aveda, Banana Republic, L’Occitane, Origins, and Papyrus.
Avon Wellness and The Cliffs Communities are presenting sponsors of The Spa Experience. Media sponsors include: Moffly Publications, publisher of Greenwich Magazine, Westport Magazine, and New Canaan-Darien Magazine; New York Moves magazine; Wainscot Media, publisher of New York Spaces and Bergen Health & Life; and Westchester Magazine.
For more information about The Spa Experience, please visit www.spafinder.com/thespaexperience.
|What||The Spa Experience www.spafinder.com/thespaexperience|
|When||Wednesday, October 31 – Saturday, November 3, 2007|
|Time||11am – 7pm (10.31 and 11.2); 11am – 5pm (11.1 and 11.3)|
|Where||Vanderbilt Hall, Grand Central Terminal (42nd Street at Park Avenue)|
|Admission||Free, open to public|
Media Preview: Wednesday, October 31st; 9 – 11am (RSVP to firstname.lastname@example.org)
About SpaFinder, Inc.:
The world’s largest spa marketing and media company, SpaFinder reaches millions of consumers interested in wellness via Spafinder.com, its award-winning website, and Luxury SpaFinder magazine, the trusted authority on the luxury spa lifestyle. In addition, SpaFinder gift certificates, which are redeemable at more than 3,500 spas worldwide, are available for purchase at more than 36,000 retail outlets across North America. The global spa resource, SpaFinder also publishes the annual Worldwide Guide to Spas and operates SpaFinder Europe and SpaFinder Japan, two native language websites showcasing relationships with local day spas, salons, and onsens. Founded in 1986, the privately held company is headquartered in Manhattan.
Copyright © 2012, SpaFinder Wellness, Inc. Information and data extracted from this press release is to be accompanied by a statement identifying SpaFinder Wellness (Inc.) as the publisher and source.