Fireworks at Canyon Ranch Spa

Peter and I are at Canyon Ranch in Lenox, MA for a long Fourth of July holiday weekend. We drove up early on Friday because we had a meeting scheduled with CEO Jerry Cohen to discuss our partnership and some new initiatives. I’ve known Jerry for more than 15 years and marvel at what Canyon Ranch has accomplished under his leadership.

A simple statistic describes the early years of Canyon Ranch: At ten-year intervals, a new branch appeared. Canyon Ranch Tucson opened in 1979, Canyon Ranch Lenox opened in 1989 and Canyon Ranch SpaClub at the Venetian opened in 1999. Thereafter, the ten-year pace went out the window. With the announcement of Canyon Ranch Living Bethesda and Canyon Ranch Living Chicago – both this year – it is clear that the company is on an accelerated expansion program.

My first Canyon Ranch overnight experience was at Tucson in 1980. I remember they were doing some very new things back then – like launching a “Spiritual Fitness” program. And today they are still pioneering programs and leading the spa world in so many ways. I’ll share highs and lows in my next few entries, but suffice it to say that so far I am most impressed that the guests seem very, very happy to be here. The staff seems very, very happy to be here as well. And having run into Mel Zuckerman, Canyon Ranch’s founder, briefly yesterday, I can say that he too looks happy, fit, and vibrant.

Clearly, the Canyon Ranch philosophy is working.

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