Birchbox Knows What Women Want Out of Beauty
- Published: Wednesday, August 8th 2012
- in Beauty
If you aren’t familiar with Birchbox, let us introduce you to a Sephora that knocks on your door. For just $10 a month you can sign up for a box of hand-picked beauty and lifestyle samples, delivered to your home or business. Genius!
Birchbox recently proved it isn’t all about sample sizes when the company polled more than 10,000 American women on their feelings about hair, face and body trends in its first-ever Beauty Pulse Survey.
The results came in, and some are pretty surprising! Turns out 35 percent of us are still baffled by dry shampoo, and only 63 percent of respondents wear SPF everyday – I think we can all agree that should be a whopping 100 percent! To check out the results for yourself, Birchbox, always big on packaging, compiled them into this awesome infographic for our viewing pleasure!