The Art of Engagement; Spas Woo Customers for Repeat Visits
Spa lovers are happy to hear that Spas are creating different ways to win their business. Popular at spas right now are;
• GET RELAXED •
Swedish massage is defined by four or five (somewhat familiar) techniques, which have French names: effleurage (stroking), petrissage (kneading), tapotement (rhythmic choppings), and friction (rubbing). Some therapists now incorporate advanced techniques that have rehabilitating effects and stretches for improving your range of motion. But the ultimate goal here is relaxation. As the default Western massage, Swedish massage is an extremely popular, simple, soothing touch therapy. For more, read our Guide to Swedish Massage.
The Swedish Massage style takes its name from a 19th-century Swedish physiologist, Per Henrik Ling, whose system of medical gymnastics included massage.
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